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Josh Overton, London-based product, web and brand designer
Josh Overton
Founding_designer

Helping founders launch products that people understand, trust and choose

coordinates

SPECIALISING IN: PRODUCT DESIGN / BRAND IDENTITY / WEB DESIGN / FOR PRE SEED → SERIES A STARTUPS

Trusted by ambitious teams

From first launch to the next stage of growth, I help early stage startups turn ambitious ideas into businesses ready to compete. Bringing brand, web and product together to attract customers, build credibility and create a foundation for what comes next.

Josh Overton, freelance product designer, working at his desk
IDENT_CONFIRMED
Overton

Thoughtfully designed. Meaningful impact

Swallow

An enterprise platform that gives insurers complete control over pricing, product configuration and testing. Built to replace spreadsheets and manual processes with a faster, more reliable way to launch, manage and evolve insurance products.

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Client_Log
Authenticated

Working together was a game changer. Every part of our website, product design, UX, and branding felt carefully considered, with Josh creating a seamless experience that tied everything together beautifully

Callum Rimmer, Founder & CEO of Swallow
Callum Rimmer
Founder & CEO, Swallow

Imaginarium

The digital home of Andy Serkis’ production studio, showcasing award winning films, television and creative talent through a cinematic experience that reflects the craft behind every production.

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Client_Log
Authenticated

We are very happy with the website Josh designed and built for us. The site reflects our brand and ethos beautifully and we’re thrilled with how it turned out. Thank you!

Andy Serkis, founder of The Imaginarium
Andy Serkis
Actor & Director,
Imaginarium Productions

Fraudscape

An annually refreshed digital experience for Cifas’ flagship Fraudscape report, making complex fraud risk data and intelligence easier to explore, understand and act upon.

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Client_Log
Authenticated

Working with Josh is always rewarding. He consistently delivers fresh, innovative design while understanding our evolving needs, keeping our digital presence sharp, year after year

Scott Reeve, Head of Brand at Cifas
Scott Reeve
Head of Brand, Cifas
Portrait of Josh Overton, founder of Overton Graphics design studio in London
NETWORK_NODE
LinkedIn

Part of your team

Early stage teams need more than someone who makes things look good. They need a design partner who understands their business, challenges assumptions and helps turn ambitious ideas into experiences that work for their customers.

That’s where I come in. From shaping product direction and user journeys to refining the details that matter, I work alongside founders and their teams to make sure every design decision serves a purpose.

LLondon
RRemote
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WWeb Development
WBranding
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wwebflow
AAfter Effects
PPhotoshop
IIllustrator
IIndesign
JJitter
lLottie
SScreen Studio
NNotion
E11 Labs
LLovable
CClaude
CChatGPT
MMiro
WWhimsical
CClaude Design